Representative Jordan In Relation to Mayhew
Advertising: Representative Jordan's main way of building a "brand name" in his district is by travel. He visits his district's restaurants, counties, social clubs, industries, and schools, among others. He posts numerous pictures on his social media (Facebook, Twitter) from these visits, thanking those whom he met, and detailing what he did in order to seem productive and in touch with his district.
** It was interesting to me that whereas South Dakotans may be used to a Representative touting around in a plaid shirt and jeans in regards to their homestyle, Representative Jordan consistently maintains his business attire when visiting constituents.
Below are some sample Facebook posts by the Representative at various events.
Position Taking: Representative Jordan mainly uses social media to take positions on issues, but will occasionally
Above we see that Representative Jordan takes the position that America does in fact need a wall to curb drug trafficking and immigration problems. The link he shared on his social media leads to an interview with Fox News.
Above we see an example of Representative Jordan taking a "for" position on the issue of a 2.6% pay raise for Federal Civilian Employees on his Twitter. (This same video and caption was also shared on Facebook)
Credit Claiming: Representative Jordan's main mode of credit claiming is seen through his various press releases that he releases on his Congressional website.
Below we see a Press Release from Representative Jordan's website, where he released a statement after the House of Representatives passed the FY 2018 budget. His statement includes positive impacts of passing such a budget and simplifying the tax code. In regards to credit claiming, it gives a tone that it was significant that Representative Jordan voted for this bill and allowed for such a measure to move forward and for Congress to continue on the right track.
Most of Representative Jordan's press releases are statements regarding votes that he voted on and are significant to his district/the country as a whole, or are statements relating to the ongoing investigations and how he wants transparency and accountability in government. In fact recently Representative Jordan went so far as to co-sponsor a resolution that expressed the sense of Congress and the Department of Justice to turn over all remaining relevant documents owed to Congressional investigators within 7 days. You may read further into this co-sponsor and Representative Jordan's following statement here.
** Overall Representative Jordan's social media timelines are filled with constituent photos, and videos/statuses of him outlining positions or anger directed toward inefficiency in the government. Whereas, his Congressional website is aimed towards more official business such as constituent services and Press Releases.